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The concept of having a dynamic website to enhance the efficiency of online marketing is not a new concept. It has evolved ever since the concept of online marketing began to hold a stronger grip. The main purpose of dynamic websites designing is to give to merchants a better and a smoother way of marketing their products online.
There is not a massive visual difference in a dynamic or a static website. They look quite similar in appearance only until they are made to perform an action. A static webpage is unable to perform any action other than loading and unloading; where as a dynamic webpage is created with the aim of performing an action which will lead to another activity in the website.
Dynamic website designing is largely used in shopping cart portals, where the user is suppose to perform a number of tasks one after another. Websites that invite users to register with them as members or subscribe to news letters and other month subscriptions also use dynamic website designing to create these pages.
Dynamic websites are usually database driven websites. Where the web designers initially have to add some necessary data into the server which, can also be updated from time to time. Dynamic website designing thus is quite different from static website designing. The dynamic sites are usually built on ASP, PHP or JAVA languages to create the HTML pages that appear on the website. The coding of these pages is such that every time a user performs a task on the page, they automatically respond by showing the most relevant result which has been coded in the initial stage for the respective user activities.
Dynamic website designing saves on a lot of website management time which, one would otherwise will have to invest if it wasn’t for the programming skill of the dynamic websites. Making changes in the dynamic web pages is also quite simple. All you need to do is make the change in the back end database which will hence forth begin to reflect on the website itself. These changes can be easily carried out by any person who has been authorized to edit the database. Websites that invite users to register with them as members or subscribe to news letters and other month subscriptions also use dynamic website designing to create these pages. The programmers generally create a back end process protected by a security password. This is provided to the administrator who can henceforth carry out the changes on his own.
Now a day’s dynamic websites have become so popular that almost all web owners are making use of the technology to enhance the performance of their websites.
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by Suresh Angaria
